On the 1st of November 2013 Ilse Jacobsen opened the doors to her new luxury spa KURBADET by ILSE JACOBSEN in her hometown of Hornbaek. KURBADET is the perfect spa for ultimate relaxation, wellness and self –indulgence, offering specialist luxury body and beauty treatments with an adjoining Nordic style restaurant. Already internationally acclaimed it was listed by luxury Departure magazine as number 9 out of 100 places you must visit in 2014.
For her spa Ilse developed her own professional line of beauty products called ILSE by ILSE JACOBSEN, which are used in all treatments. “It is essential that my spa and beauty products provide well-being and appeal to the senses, smelling and feeling delicious. Characteristic Nordic design, naturalness as well as aesthetics and a sensory experience are the cornerstones of my spa and beauty products” Ilse Jacobsen says. Developed in collaboration with Dermapharm, one of Denmark’s leading skincare manufacturers known for its superior quality, the Ilse by Ilse Jacobsen professional product line is available for wholesale. “With these products you can take the spa experience home and pamper yourself, whenever you want” Ilse Jacobsen says.
Designed and produced in Denmark the body and skincare range are free from parabens, preservative MI and microplastics. None of the 26 EU recognised fragrance allergens are present in the products.
One of the active ingredients running through each beauty product is Sea Buckthorn, which grows wild in the Hornbaek area of Denmark, among other Nordic coastal areas, where it is found in the sand dunes. This ‘wonder-berry’ is extremely rich in Vitamin C and E and greatly regarded for its high level of antioxidants and anti-ageing properties. One small berry has as much vitamin C in it as one orange.
All lines, which have been developed from Ilse Jacobsen’s personal preferences, cleanse, nourish and protect the face, body and soul. The relaxing and natural, mild scent and content of essential oils provide new mental energy and well-being. t
In April 2014, ILSE by ILSE JACOBSEN won “New Brand of the Year” at the 2014 Danish Beauty Awards. “I’m really proud to win the category as ’New Brand of The Year’. It is a great recognition of the hard work we have put in the new spa and beauty products” says Ilse Jacobsen. “The fact that the judges in their decision highlighted both the active ingredients, the beautiful packaging and scents that are the essence of the products and the sensory experience makes me really proud. The fact that they recognize the entire brand and thus the entire product line, means everything to me. ”
“The fact that the judges in their decision highlighted both the active ingredients, the beautiful packaging and scents that are the essence of the products and the sensory experience makes me really proud. The fact that they recognize the entire brand and thus the entire product line, means everything to me. ”
In addition to the KURBADET Spa and the professional beauty line, ILSE by ILSE JACOBSEN, her universe includes the ILSE JACOBSEN HORNBÆK clothing, shoes and rainwear collection and 3 flower shops, named BLOMSTEN by ILSE JACOBSEN. You will also find her name above 23 concept stores across Europe including one in Tunbridge Wells.